Nazara acquires 51 percent stake in edutainment studio Paper Boat Apps
By Akshay Kedari  Date: 2019-10-18

Nazara acquires 51 percent stake in edutainment studio Paper Boat Apps

Global edutainment industry is set to witness one of the most exponential growth spurts among various technology sectors in the forthcoming years. The industry is thus experiencing a series of developments, acquisitions and collaborations among market players to stake a bigger claim in the business vertical.

One instance of this trend was observed when Nazara Technologies Ltd., a Mumbai based mobile content platform provider, game publisher and digital sports media firm, reportedly announced that it acquired 51 percent stake in Paper Boat Apps, an edutainment studio based in Mumbai.

Nazara invested a total of INR 83.5 crore in Paper Boat Apps. The gaming firm also stated that the pre-valuation of startup stood at INR 154 crore.

Paper Boat Apps builds and offers Kiddopia, an edutainment app that is subscription-based and offers numerous interactive activities and games that help in the cognitive development, social-emotional and self-expression learning of a child. The company has more than 100,000 active subscribers in the United States.

Nazara Technologies has more than 20 million active kids playing games developed by the company on App Store and Google Play on a monthly basis.

CEO and Co-Founder at Paper Boat Apps Pvt. Ltd., Anupam Dhanuka stated that this investment would help the company to grow its team, strengthen its market share across the United States and further foray into other high value markets like Japan, Latin America and Europe.

Nitish Mittersain, MD and Founder of Nazara Technologies, stated that the company would further help Kiddopia with its strong 100 million user-network.

Nitish added that Kiddopia provides a positive option while bringing curated, high-quality educational content packaged in an entertaining framework that keeps parents happy and kids healthy.

Nazara Technologies, backed by WestBridge Capital, has acquired numerous mobile gaming projects from across emerging markets of the world, which includes Latin America, West Asia and India. The company recently acquired stakes in NZWorld Kenya Ltd to establish real-money video gaming operations in Kenya.

Earlier in August, Nazara invested approximately INR 44 crore and acquired 67 percent stake in Sportskeeda, an all-sports media platform. The company also invested in Bakbuck, India’s first social contesting platform, and Halaplay Technologies, a fantasy sports startup, earlier in May and March respectively.

 

Source credit: https://www.livemint.com/companies/news/nazara-invests-rs-83-5-cr-in-india-s-largest-kids-subscription-company-paper-boat-apps-11571158994011.html

About Author

Akshay Kedari    

Akshay Kedari

A qualified computer engineering graduate, Akshay Kedari takes pride in having his way with words. Following his passion for content creation, he writes insightful pieces on aeresearch.net and a few other portals. Also endorsed with a short-term experience in web deve...

Read More

More News By Akshay Kedari

Abcam & Cancer Research UK join forces to accelerate cancer research
Abcam & Cancer Research UK join forces to accelerate cancer research
By Akshay Kedari

Cancer Research UK, one of the world's biggest independent funder of cancer research, has recently joined forces with Abcam plc, a leading developer of life science tools and reagents, to commercialize and develop novel custom antibodie...

Kerbal Space Program unveils new ESA missions simulation update
Kerbal Space Program unveils new ESA missions simulation update
By Akshay Kedari

Kerbal Space Program, a space flight simulator video game, has launches its new Shared Horizons update across the European frontier. Reportedly, this new update would allow players to recreate ESA (European Space Agency) missions to Mercury and to a ...

Google acquires Canadian augmented reality wearables firm North
Google acquires Canadian augmented reality wearables firm North
By Akshay Kedari

In a recent turn of events, a Canada based augmented reality (AR) wearables company North, has reportedly been acquired by Google for an undisclosed valuation. Based on the reports from Globe and Mail, the deal accounted for USD 180 million. For tho...

Librestream raises $24M through CBGF-led Series-D funding round
Librestream raises $24M through CBGF-led Series-D funding round
By Akshay Kedari

Winnipeg based augmented worker enterprise solutions provider, Librestream, has reportedly raised an amount of $24 million through a Series-D funding round led by Canadian Business Growth Fund (CBGF). The company will use the procured funds to boost ...

John Lewis to soon unveil its biomethane gas filling station
John Lewis to soon unveil its biomethane gas filling station
By Akshay Kedari

UK-based retail giant, John Lewis Partnership has recently announced construction of its dedicated biomethane gas filling station in an effort to curb carbon emission. This move is deemed to be a part of the its vision to become carbon neutral across...