Spotify found testing TikTok-style short vertical video feed in its app

By Akshay Kedari  | Date: 2021-11-26

Spotify found testing TikTok-style short vertical video feed in its app

Spotify is reportedly testing a TikTok-style vertical video feature in its popular music streaming app.  The option will allow users to scroll through the vertical music videos as well as either like them or skip them.

Sources claimed that this video feature is currently available on Spotify’s TestFlight build in which there is a new icon in the navigation toolbar that automatically redirects users to the video feed. The user can then move through the feed and swipe up and down just like found on the TikTok feed.

Moreover, it also brings in the option to access the standard song information sheet just by tapping on the three-dot menu.

As of now, Spotify has not shared any official information regarding the inclusion of the latest music video option. But a trusted source has revealed that the company routinely conducts such tests to enhance its user experience.

Furthermore, some tests can also pave the way for broadening the firm’s offerings while some serve only as a crucial learning experience.

It is worth noting that the test is only in its preliminary phase and it is too early to expect the feature to reach the public.  Rumors have it that Spotify has been taking various inspirations from different social media formats to increase its user engagement.

The audio streaming major had tested a story feature that enabled influencers to post stories and add their curated music playlist. However, this feature is still to only selected users.

Major social platforms like Instagram, Snapchat, and YouTube among others have been adopting TikTok’s short video formats which has been proving quite convenient for content discovery.

Meanwhile, OTT giant Netflix Inc. added the vertical video feed format in its app which includes clips from its movie list. There is also an option to save the movie or series in the watch list or stream them directly.

Source Credits-

https://techcrunch.com/2021/11/24/spotify-tests-a-tiktok-like-vertical-video-feed-in-its-app/

About Author

Akshay Kedari     aeresearch.net

Akshay Kedari

A qualified computer engineering graduate, Akshay Kedari takes pride in having his way with words. Following his passion for content creation, he writes insightful pieces on aeresearch.net and a few other portals. Also endorsed with a short-term experience in web deve...

Read More >>

More News By Akshay Kedari

Google Fi confirms data breach, leaking millions of customer’s data

Google Fi confirms data breach, leaking millions of customer’s data

By Akshay Kedari

Google Fi, Google's cell network operator, has reportedly revealed a data breach, which is most likely related to the T-recent Mobile's security disaster, which allowed hackers to leak millions of customers' personal information. The p...

European semiconductor giant ASML forecasts a sales surge for 2023

European semiconductor giant ASML forecasts a sales surge for 2023

By Akshay Kedari

Dutch semiconductor company ASML has reportedly forecast a revenue jump for the year 2023 as the global semiconductor industry anticipates a reacceleration of growth during the second half of this year. According to the firm, its net sales  f...

Interfor Corporation acquires 100% equity interest in Chaleur Forest Products

Interfor Corporation acquires 100% equity interest in Chaleur Forest Products

By Akshay Kedari

Following this funding, Interfor's long-term debt will hold a weighted average interest of 5.30% Interfor registered a Net Debt to the Invested Capital ratio of nearly 10% as of October 31, 2022 Interfor Corporation, one of the world...

ESR's ARA and Export-Import Bank of China partner in a deal worth US$1B

ESR's ARA and Export-Import Bank of China partner in a deal worth US$1B

By Akshay Kedari

Leading real estate services and investment company, ESR Group Limited, has recently announced that its exclusively-owned subsidiary, ARA and the Export-Import Bank of China have inked a breakthrough collaboration in a deal worth USD 1 billion infras...

Circularise nabs $11M to bring circular economy to industrial supply chains

Circularise nabs $11M to bring circular economy to industrial supply chains

By Akshay Kedari

Leading software platform, Circularise recently announced that it has raised $11.3 million (€11 million) in funding as part of its Series A round in a bid to advance its mission to bring a circular economy to industrial supply chains. The fun...