Google News launches Project Oasis to support local entrepreneurs

By Nikita Chaurasia  Date: 2020-03-19

Google News launches Project Oasis to support local entrepreneurs

Google News has apparently launched Project Oasis in partnership with the University of North Carolina, Table Stakes co-founder Doug Smith, and LION Publishers. The partnership is aimed at helping the founders and aspiring founders of digital news startups to make smart decisions as they expand.

The Project Oasis will survey present online news landscape to create a database of digital-native news organizations in Canada and the U.S. It will build case studies of local publishers through surveys and interviews and feature the most successful among them. With all the information gathered, it will develop a “Starter Pack” and share it among the aspiring entrepreneurs. The “Starter Pack” will consist of tools, such as a checklist to reinforce the initial stages of starting & operating a business and step-by-step guidance.

The project is designed in response to the News Deserts Project of UNC, which presented that around 25% of the local newspapers shut from 2004 to 2018, depicting a total of 1,800. The rest of the 3,000 have been lost in the two years, whilst others have drastically restructured as a result of cost-cutting.

Chris Krewson, Executive Director, LION Publishers, reportedly stated that the ultimate aim of the Project Oasis is to make a guide for helping entrepreneurs in starting their local news business and making existing news startup founders learn from the success of their peers. The guide will not recommend any CMS used by a successful firm, any programmatic advertising or paid referral services for gaining financial sustainability, and tax statuses, he further added.

The project is observed to create more resources targeted at the digital local news entrepreneurs with its progress.

The project operations from LION will be handled by Anika Anand and will focus on the most pressing and appropriate questions in the industry. The company will reach out to 800 publications to seek information for the survey.

Source credit:

https://www.niemanlab.org/2020/03/the-google-backed-project-oasis-hopes-to-crack-the-code-of-successful-local-digital-news-organizations/

About Author

Nikita Chaurasia     aeresearch.net

Nikita Chaurasia

An accomplished professional in the field of content development, playing with words comes naturally to Nikita Chaurasia. After completing her post-graduate MBA degree in Advertising and PR, Nikita worked across numerous content-driven verticals, undertaking diverse r...

Read More

More News By Nikita Chaurasia

France might ban short domestic flights to reduce its carbon footprint

France might ban short domestic flights to reduce its carbon footprint

By Nikita Chaurasia

French lawmakers recently came to a unanimous decision to ban domestic flights for distances that can be covered by train in over two-and-a-half- hours. The country aims to impose these restrictions in an effort to reduce carbon emissions, even as th...

Kavak secures USD 485 million in funding, eyes Latin America expansion

Kavak secures USD 485 million in funding, eyes Latin America expansion

By Nikita Chaurasia

Kavak, a Mexico-based used-car platform, has reportedly reached a valuation of USD 4 billion after securing USD 485 million during a new funding round. This makes it the fastest-growing as well as the most valued company in Latin America. The latest...

Zydus seeks DCGI approval for PegIFN drug to treat COVID-19 patients

Zydus seeks DCGI approval for PegIFN drug to treat COVID-19 patients

By Nikita Chaurasia

Indian pharmaceutical company Zydus Cadila is reportedly seeking approval from DCGI (Drug Controller General of India) for its PegIFN (Pegylated Interferon Alpha-2b), a hepatitis C drug, to treat COVID-19 patients, after its third phase of clinical t...

LinkedIn confirms launch of a social audio platform to rival Clubhouse

LinkedIn confirms launch of a social audio platform to rival Clubhouse

By Nikita Chaurasia

LinkedIn, the popular employment-oriented online service, has confirmed that it is testing a social audio experience in its app which could offer users with better connectivity in their networks. Although several social media giants such as Twitter ...

Pfizer begins Phase-1 trials of oral COVID-19 antiviral drug in U.S.

Pfizer begins Phase-1 trials of oral COVID-19 antiviral drug in U.S.

By Nikita Chaurasia

Pfizer Inc., an American multinational pharmaceutical corporation, has recently announced to have started the early phase trials for its oral antiviral drug for Coronavirus. The company revealed that first phase trials of the experimental drug, PF-07...